
What does it really take to scale from
€1M to €100M?
That’s the conversation I had with
John Lusk — a founder and operator who’s been through the trenches, including leading Spire Maritime through fast growth and a $241M exit.

Thank you John!

In this episode of The Scaling Factor, we unpack what scaling actually looks like behind the scenes — the messy bits, the smart bets, and the mindset shifts along the way.

This one’s especially useful for:
Founders in the early scale-up stage

Operators building their
first GTM engine
Chapters you won’t want to miss:
Product-Market Fit: how to actually know when you have it
Go-to-Market: when to hire, what to prioritize, how to structure
Scaling Culture: transforming from engineering-led to sales-led
GTM Velocity: how often to change, and how fast is too fast
Preparing for Exit: running like you’re public, before you are

From building “technical customer support” before scaling sales…

To switching
GTM models three times in a single year…

To expanding
TAM from $300M to $4B through smart customer listening…
This conversation is full of hard-earned wisdom and zero fluff.